Key Takeaways:
- AT&T outranked all national competitors, earning the #1 spot in Customer Satisfaction for Small Business Wireless Service in the J.D. Power 2025 Study.
- When it matters most, small businesses trust AT&T because they know our network delivers built-in security and fast, reliable coverage for powering their connectivity and fueling future success.
- With 5G coverage reaching over 320 million people in more than 27,000 cities and towns, AT&T’s wireless network sets the standard for industry-leading speed, reliability, and performance.1
AT&T has once again set the standard for wireless excellence, earning the rank of #1 for Customer Satisfaction in Small Business Wireless Service in the J.D. Power 2025 U.S. Business Wireless Satisfaction Study. We didn’t just edge out the competition when it comes to small businesses; we decisively outperformed every major provider in the country. Small businesses across America made it clear: when it comes to reliable connectivity, they trust AT&T.
Setting the Standard for Small Business Connectivity
AT&T’s 5G network reaches more than 320 million people in more than 27,000 cities and towns nationwide. From Fortune 10 boardrooms to Main Street storefronts, businesses of every size rely on AT&T’s industry-leading speed and performance to stay connected and be successful in today’s fast-paced marketplace.
“Small business customers trust AT&T to deliver the fast, reliable, secure connectivity they depend on—and we take that responsibility to heart,” Melissa Arnoldi, executive vice president and general manager, AT&T Business. “We’re honored to be recognized by our small business customers as #1 in customer satisfaction for wireless service. We know connectivity is essential to success in business, and we’re committed to delivering the capability, flexibility and outstanding service that small business customers deserve.”
Innovations Driving Small Business Success
AT&T delivers innovative products for business connectivity with a suite of solutions designed to simplify and enhance how businesses operate. At the heart of these innovations is our wireless network, which outperforms T-Mobile in speed, reliability and overall network performance.2
Our recent innovations include:
- 5G Standalone Network: Our nationwide 5G Standalone (SA) network delivers even faster speeds, lower latency, and enhanced reliability for small businesses. Built on a fully independent 5G core, this architecture enables advanced applications and seamless connectivity for next-generation business needs.
- Integrated Gateway: Our integrated gateway for AT&T Business Fiber customers combines the power of our nationwide 5G network with our robust fiber infrastructure. The Gateway provides peace of mind and reduces potential interruption of service by giving customers automatic failover to AT&T’s fast wireless network in a single-box solution in the rare case of an internet or fiber outage.3
- AT&T Turbo for Business: We make it simple for our business customers to access prioritized data treatment with AT&T Turbo for Business. This service gives applications on mobile business devices the edge they need by offering the highest data priority treatment commercially available on AT&T’s wireless network, especially during peak usage times.
- AT&T Business Fiber: Our fiber network provides high-speed internet for small businesses at their physical locations, offering reliable fiber coverage with speeds up to 5Gbps.4 Designed for performance and dependability, it empowers businesses to run bandwidth-intensive applications, support cloud-based operations, and stay connected with confidence.
“AT&T’s top ranking in the J.D. Power study is more than an honor; it pushes us to keep investing, innovating and delivering wireless solutions that help America’s small businesses grow,” said John Blinkiewicz, vice president of mobility products, AT&T Business. “With our 5G and fiber networks, the future of business connectivity is here, and it is more reliable than ever.”
To learn more about AT&T Business wireless solutions, visit business.att.com.
J.D. Power U.S. Business Wireless Satisfaction Study Methodology
The 2025 U.S. Business Wireless Satisfaction Study measures satisfaction across six factors for small business (in order of importance): network quality; cost of service; billing; offerings and promotions, digital tools and support; and customer phone support. For medium business, the study measures satisfaction across seven factors (in order of importance): network quality; sales representative; cost of service; billing; offerings and promotions; digital tools and support; and customer phone support. The study segments organizations by self-reported employee count: medium businesses (20–499 employees), and small businesses (1–19 employees). The large enterprise segment is not award-eligible this year.
The study is based on responses from 4,260 business decision-makers for wireless services in the United States and includes evaluations of their wireless carriers. The study was fielded in June through Aug. 2025.
For more information about the U.S. Business Wireless Satisfaction Study visit https://www.jdpower.com/business/resource/us-business-wireless-customer-satisfaction-study.
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